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The Web Advertising Market is hot these days with the acquisition of DoubleClick by Google for $3.1 billion, Yahoo today announced the acquisition of Right Media , the company behind the innovative advertising network RMX, for $680 million in equal parts of stock and cash reported the New York Times . Yahoo, which bought a 20 percent stake in Right Media last October, will become owner of Right Media after buying the remaining interest in the company. “The acquisition, to us, is a key step toward executing our long-term vision to build the leading advertising and publisher ecosystem both on and off the Yahoo network,” Terry S. Semel, Yahoo’s chief executive, said in an interview. The deal is to be announced today and is expected to close in three months. Yahoo wich run already YPN for US publishers only in beta, will be more able to sell and broker ads for more publishers in a market monopolized by Google AdSense according to the latest Google financial results

In a recent press release Adobe announced its plan to open source Flex under the Mozilla Public License (MPL). With this new decision, developers from all over the world will be able to contribute in the development of Flex, the industry’s most advanced framework for building cross-operating system rich Internet applications (RIAs) for the Web and enabling new Apollo applications for the desktop. “Open source has been pivotal to the rapid growth of Alfresco, and it’s great to see Adobe take a similar approach to Flex technology,” said John Newton, CTO of Alfresco. “We’ve been very interested in using the Flex SDK to put a more usable and engaging face on enterprise content management, and this move by Adobe makes that all the more attractive.”

Today PHPMagazine.net presents Hosting Metrics Magazine, reviews provided by RealMetrics. The service aims to provide unbiased metrics for the top online service providers enabling customers to choose a service provider with confidence. RealMetrics performs over 120,000 tests per day against…

eZ Systems announced today the availability of eZ Publish Extension for Oracleas Open Source and it displayed its strong commitment to Open Source community. The software was previously available under a proprietary license and was sold from $899 to $2999. It is now freely available ! It is noticeable that latest version 1.4 of eZPublish extension for oracle database include support for eZPublish 3.8 in addition to clustering. Documentation available here .

On the PEAR dev mailing list, Gregory Beaver announced the beginning of the PEAR election from April 20th, until April 30rd 2007. Eligible Voters are PEAR Developers with CVS karma grant. Greg is the only one running for the PEAR president position and 7 candidates will be selected for the PEAR Group. The group elected will have to decide about the future of PEAR from May 1st, 2007 to 2008. This election is the big one: the PEAR Group will make decisions that affect every single developer, including defining what a collective is, which packages belong to which collectives, assigning CVS karma for developers, and other vitally important tasks. The candidates, listed at PEAR Election page are : David Coallier Bertrand Mansion Christian Weiske Helgi Pormar Arnaud Limbourg Martin Jansen Paul M. Jones Joe Stump Joshua Eichorn Brett Bieber Stefan Neufeind

TechCrunch just reported that StumbleUpon just signed a term sheet with eBay to be acquired for a price ranged between $40 and $45 million. We have posted last month about StumbleUpon and how it will hit the advertising market , but seeing eBay in the acquisition is a bit surprising and wondering how they will manage this new acquisition for the profit of their business. According to ComScore StumbleUpon generated 6 million U.S. page views in March, doubling from the prior month and increasing daily with more than 2 million users and 4+ million sites stumbled daily

GNUPanel is a Web hosting control panel for Debian. It is written mostly in PHP, and uses a PostgreSQL database to store all virtual account information. The list of supported software includes Apache 2.x, Postfix, Courier POP/IMAP, ProFTPD, PowerDNS, MySQL…

Inmersa suite offers an ALL in ONE Browser environment for Small and Micro business with: ERP, CRM, Finances, Portal Creater Tool and Store Front Modules. All in Open Source Business Model; a new global concept of IRP (Internet Resource Planning). Madrid. SPAIN (April 12, 2007) Inmersa Technologies announced the release of Inmersa ERP Suite Open Source, an integrated Browser Business Technology 100% Internet for Small and Micro Companies 24/7 Anywhere, Anytime from any built in Browser Device. Inmersa is a complete and integrated Back and Front Office Solution: ERP / CRM / Web Portal / Store Front with Content Management System and Portal Creation on Click 100% LAMP (Linux, Apache, MySQL, PHP). Among others features Inmersa delivers: Sales, Buys, Dashboards, Scorecards, Mail Reports, Billing, Finances, Services, Self Services , User Roles, Inventory, Electronic Picking, Warehouses, Orders, Budgets, Delivery notes, Web Portal Design and Deployment, Store Front e-commerce,..

The news if official now , Google announced the acquisition of Doubleclick for $3.1 billion in cash !! Susan Wojcicki, Vice President, Product Management explained over the Google blog : This new partnership represents a tremendous opportunity for us at Google to broaden and deepen our inventory of available ads and to better serve both our publishers and users. Together, Google and DoubleClick will empower agencies, advertisers, and publishers to collaborate more efficiently and effectively, which will, in turn, provide a better experience for our users. This is going to be a great opportunity for both advertisers, publishers and agencies to profit from Google technology in internet advertising. Google hosted a webcast and conference call to discuss the acquisition, you can find the live audio webcast of the conference call here .

Sitemaps are great tool to make search engines better crawl and index your site, and since Google, Yahoo and Microsoft joined together to adopt this protocol you will be more interested now to have a better way to tell them about its location. The answer is in the Sitemaps protocol, the first alternative via robots.txt you indicate : Sitemap: And the second alternative using HTTP request /ping?sitemap=sitemap_url You have to replace with the URL provided by the search engine. Today there is only three big search engines adopting the protocol, but it will be more useful if there will be an automated tool for publishers to ping automatically every time their Sitemaps changes.